The Beginners Guide to Tasting Wine.

Written by cheesegeek Ali, a master in wine, who is also is an independent British wine writer, judge, consultant, and educator with over 20 years of experience in the industry....

Before we begin we'd like to cordially introduce the author (that is if you haven't already met) - Alistair Cooper..

As humble as Ali may be, he is still 1 of the 210 wine masters in Britain, with only 418 in the world, and he is fortunately and unapologetically, a cheesegeek. It takes over 3 years, hours upon hours of studying, and true dedication to become a master of wine. However, what’s truly needed is genuine passion and it is safe to say Ali has that for wine. He curates our wines here at cheesegeek, finely and elegantly pairing particular wines with certain cheeses, paying great attention to subtle flavours and palates, whilst delicately matching notes to get your tastes buds exploding. It truly is a piece of art at play. If not in cheesegeek HQ, you’ll find Ali somewhere studying a new wine or modestly enjoying and appreciating the beauty of an already discovered one. Besides being a wine master and an all-round great guy, Ali is an independent British wine writer, judge, consultant, and educator with over 20 years of experience in the industry. His dedication and devotion to wine and it’s magic truly is incredible. As Ali himself said ‘ Cheese and wine are quite possibly the two finest foodstuffs known to man’, and we must say, we totally and utterly agree. Some know sports, some know science - Ali, well to put it simply, he knows wine. Get your reading goggles on as he takes you through the beginners guide to tasting wine. 

Now, let's get the the wine tasting guide..

Well, where to start? That’s what I remember thinking when first embarking on my wine journey over 20 years ago. Wine and the whole process of wine tasting and appreciation can be seriously daunting and overwhelming, but it really shouldn’t be as quite honestly it’s just not that important. In the big scheme of things, it is a drink, a wonderful one (and one that provides me with a career), but in the grand scheme of life it is no more than a luxury. 

Luxuries are there to be enjoyed, and that is the crux of wine and wine tasting – good old visceral pleasure. That is not to say that it cannot provide intellectual stimulation, it most certainly can and does. But that is largely for the minority, the majority just want to enjoy wine and many would like to know how to enjoy it more. That is where the process of wine tasting, and granted, a small amount of cerebral application can help achieve that. But again, where to start?

I remember attending my first wine tasting as a beginner – I had next to no knowledge about wine, except that I quite liked some of it. I didn’t know why I liked some wines and not others, and didn’t have a clue how to explain or vocalise anything. I approached a table where someone poured me a small sample of Sauvignon Blanc, I smelt it, I quite liked it and was promptly asked what I thought. I replied, ‘yes, it’s nice.’ And that was all I could say, I felt a little embarrassed and then listened to the gentlemen next to me offer his opinion, ‘Oh it’s wonderful, packed full of gooseberries and passion fruit with piercing freshness and so beautifully clean.’ I then smelt the wine again, and I got what he meant – it did smell like gooseberries and passion fruit, cool! 

Now, that didn’t mean that I enjoyed the actual taste of the wine any more than the first sip I had, but it made me think, and begin to help teach me why I liked certain things and not others. The key to beginning tasting wine is not to worry, and to remember that it should be fun. Yet there are a few things that can help you to achieve that, and to unpick what it is that you like and why you like it. So I am going to talk you through the basics of beginning to taste wine. It’s also a bit like a game, and games should also be fun – and then throw in some cheese and it’s even more fun…

So firstly two things that I think are pretty important – the glass that you drink from and the temperature of the wine. Don’t worry, it’s not an exact science and isn’t a deal clincher, but a tulip shaped glass can help concentrate the aromas. I like a relatively thin rimmed glass, as it weirdly makes you feel more connected to the wine, sounds odd – but that’s how I see it. Secondly, the temperature of the wine, I prefer white’s that are not directly from the fridge – take them out for 20 minutes, you will get more from the wine. Likewise, reds that are too warm lose fruit and nuance – it’s better to put them in the fridge (yep!) for 20 minutes if stored at room temperature. 

The first step is probably the dullest one – looking at the colour of the wine. This can help you identify a wine, but chances are you already know what it is – it says so on the label! However, if trying to identify a wine blind (like I have had to for exams) it can in fact tell you quite a lot. The flesh of nearly all grapes (there are exceptions) is white, and the skin either green or red. White wines are generally made in the absence of their skins, and red wines are made in contact with their skins hence their colour. Certain grape varieties have thinner or thicker skins, and with red grapes this can affect how dark the colour of the wine will be… Age will also affect the colour of the wine, as red wines get lighter with age (and go a brick colour at the rim) and white wines get darker and more golden with age. There are many other things that you can spot, but let’s not worry about those for now!

Then give your wine a little swirl, this helps release the aromas. Have a good, deep and long sniff – stick your nose right in the glass! Don’t worry too much if you can’t identify particular smells or fruit, but perhaps you can ask yourself questions – dose the wine smell fruity or herbal? And then break it down – is it red fruit or dark fruit? Is it spicy, can you smell coffee or perhaps tobacco. Note these things down, do you like these smells? Something I used to do was to smell everything – I mean in everyday life (I still do). Smell herbs, smell fruits, smell all sorts of things – and this helped me build up a really good bank of smells in my head. But, I am a bit weird and have always kind of done that as smell has always been a hugely evocative sense for me… 

Tasting the wine – the fun bit finally. Take a sip (not too small, not too big) and move the wine around your entire mouth. Then either spit or swallow – your call. The overriding question is do you like the wine? Then think about what it is that you like about it – is it rich and powerful, or light and fresh? Does it feel balanced? This is something that you hear about a lot, and I will go on to discuss many of these elements in upcoming posts. Balance means does it all gel nicely – or is the acidity really too much, or perhaps those tannins stand out too much. Tannins tend to be found in red wines and give that grippy/furry sensation on your gums and tongue. Write don what you like about it. Does the wine feel heavy in your mouth or light? If heavy then it is a full bodied wine, if light then it’s light – and medium bodied well – that is in the middle. 

A lot of the body of a wine will relate to alcohol content – but not always. Alcohol content will be dictated by a few things, but one of the key points is where the wine comes from. Warmer places normally equal more alcohol, as grapes ripen they get more sugar. The warmer the place the more sugar, and that sugar means higher potential alcohol. This is all somewhat simplistic, but that is why generally fuller bodied wines come from warmer climates. 

Often people will ask about the ‘legs’ of a wine, the residue that sticks to the glass after a swirl. This has nothing to do with quality, but it indicates higher alcohol and/or sugar in the wine. The more viscous they are the higher either or both of those elements will be. The length of a wine is often discussed – this really simply means, how long does the taste of the wine remain in your mouth (hopefully in a pleasant way!). The longer the pleasant flavours last, the better. 

Now – I am aware that this is all a very basic guide to tasting. And I look forward to going into depth about certain issues in upcoming posts. At this point, as a beginner, the key is to start to think about these things. Not to worry deeply, just to think about what you might like in a wine. Make a note of the wines that you enjoyed and those that you didn’t. Look up the grape variety, take pictures of labels, spend just a few pounds more on wines. Go to wine tastings, go to independent wine shops and tell them the name of a wine that you have liked. Ask them to recommend something similar. Experiment with wines, keep an open mind. It’s about gathering information, gaining vocabulary, spotting differences and similarities in wines and the more you do these things the more they make sense, and hopefully the more enjoyable wine will become!

Back to blog

October's seasonal cheese selection

Each month we curate 5 of the finest cheeses the UK has to offer. They highlight quality craftmanship, complex flavour profiles and form the backbone of our gifts and subscriptions.

1 of ProductListDrop
cheesegeek Bibury
Bibury
Semi hard

A sheep's milk cheese made with milk from the flock at Sheaf House Farm just up the road in Gloucestershire. Made only seasonally from late March, Bibury comes to life in Autumn. Classic notes of meadow flowers and hay along with white chocolate and a fondant texture that is very appealing.

 

cheesegeek Swift Reserve
Swift Reserve

3 total reviews

HARD

A scintillating 9-month aged gouda style cheese. 

If there was ever a Goldilocks gouda, then this is it. Just young enough to be supple, buttery, nutty sweet and unbelievably moreish, yet old enough to have developed a slightly weathered earthiness and rich complexity. We reckon this tastes like liberally buttered jacket potato skins. Oh, and finish is a joy to behold, long, sweet and delightful.

To top it off Swift Reserve pairs perfectly with coffee (yes, coffee). Transport yourself to the Med and enjoy a wedge of cheese with your morning caffeine. Keeping you fuller for longer and tasting shockingly good, it'll soon become part of your breakfast routine. Exclusive to cheesegeek.

Look out for the Swift Black coming soon to one of London's most exciting coffee specialists!

cheesegeek Quicke's Mature Cheddar
Quicke's Mature Cheddar
HARD

Mature, and not in a dull, doesn't like to leave the house way. Quicke's Mature is just fully developed. Quicke's the makers date back to 1540s so they know how to make goooood cheese. Handcrafted using grass-fed cow milk, this well rounded cheddar is typically matured for 12-18 months (hence the name) and brings you a variety of flavours from brothy to buttery to freshly mown grass and baked potato flavours. Always with the characteristic cheddar tang.

cheesegeek Washington
Washington

2 total reviews

SOFT

British cider-washed soft cheese

An unforgettable soft cheese, washed in cider. 

A testament to British cheesemaking, and a nod to continental cheesemaking. Washington is a washed rind cheese destined for great things. When slightly younger, the flavours are fresher and crisper, with just a hint of fruitiness. Ripened on, it develops deep, savoury, meaty flavour, a bit like those famous continental pongers like Epoisses. However, the cider wash brings an astonishing fermented fruity funk, balancing the savoury flavours perfectly, all playing out amidst the most tantalising creamy, decadent, luxurious texture. A modern take on history, and a cheese for the ages.

cheesegeek Perl Las
Cornish Blue
BLUE

Designed to be eaten as a young cheese, Cornish Blue is a very different product from traditional English blue cheeses. Its flavour is mild and creamy, with a dense texture and buttery richness, instead of the ‘salty tang’ common of other traditional blue cheeses it has a gentle sweetness.

November's seasonal cheese selection

Each month we curate 5 of the finest cheeses the UK has to offer. They highlight quality craftsmanship, complex flavour profiles and form the backbone of our gifts and subscriptions.

1 of ProductListDrop
cheesegeek 200g Rutland Red
Rutland Red
HARD

**Just voted 8th best cheese in World** One of the few remaining Red Leicester cheeses made in Leicestershire, Rutland Red is made in a special dedicated cheese room at Long Clawson Stilton makers. This beaut is so buttery and nutty sweet with a finish reminiscent of a creme brulee and a striking deep red colour that is unmistakable on a cheeseboard making it a firm favourite at cheesegeek. We're not the only ones to think so as Rutland Red just won 8th best cheese in the world (over 5,200 entries!) at the most prestigious 2025 World Cheese Awards. Red Leicester is a classic on any cheeseboard and is also one of our top picks to cook with, Cauliflower Cheese we're looking at you!!

cheesegeek Cornish Kern
Cornish Kern

6 total reviews

HARD

From Lynher Dairies, the makers of Cornish Yarg and Garlic Yarg, we welcome Cornish Kern—a stonker of a cheese. This beaut is off the chart with flavour. Encased in black wax, it is made in the style of a Gouda, however, the utilisation of Alpine starter cultures gives the cheese multiple dimensions. It has a real fruity twang, something like from an old sweet shop, except cheesy. Think exotic dried fruits, salted caramel, toasted hazelnuts and almonds, and although savoury, it simply tempts and teases you with a little bit of nutty buttery sweetness. All the flavours just linger beautifully in your mouth for the perfect amount of time. Its crumbly, crisp and slate-like texture simply arouses one's senses to another planet. An absolute worldy cheese....literally.

cheesegeek Burford
Burford
Semi hard

King Stone Dairy's longest aged, largest cheese. Originally conceived as a way to capture the sweet complexity of Summer pastures, Burford is now made year round and reflects the seasonality of the milk at Manor Farm. Flavours of charcuterie, hazelnut and hints of tropical fruit.

 

The Cheese Geek 250g Tunworth
Dozmary
SOFT

A bold soft cheese inspired by the wild beauty and legend of Bodmin Moor. Named after the mystical Dozmary Pool said to be the resting place of King Arthur’s Excalibur, it carries the same sense of drama and heritage.

It has been developed as a richer, more flavourful evolution of the Cornish Camembert, Dozmary is oozy, buttery, and bursting with character.

The Cheese Geek Cashel Blue
Crozier Blue
BLUE

Crozier Blue is an Irish sheep's milk cheese modelled loosely on a Roquefort, that has a rich, full and well-rounded flavour. It is gently salty with a distinctly rich creamy texture, offset by a touch of spice.

December's seasonal cheese selection

Each month we curate 5 of the finest cheeses the UK has to offer. They highlight quality craftsmanship, complex flavour profiles and form the backbone of our gifts and subscriptions.

1 of ProductListDrop
The Cheese Geek Old Roan Wensleydale
Yoredale

4 total reviews

Made at Curlew Dairy by husband and wife Ben & Sam, Yoredale (formerly Old Roan) represents one of the only truly traditional, raw milk Wensleydale cheeses still made in the UK. As well as being a stonker of a Wensleydale, we were rather captured by the Yoredale's journey. The milk travels a whole 5 metres (or 500cm) from milking parlour to processing room. Then, having been matured for 3-4 months it makes its way to you...via us! Unlike block Wensleydale, the manual, handmade, small batch nature of this traditional clothbound Wensleydale results in so much more complexity. It has the tell tale bite in the centre, but carries an incredible stoney, mineral earthiness closer to the rind, where you also start getting the most wonderful breakdown in the cheese. There are more hidden themes here than The Matrix, and it is a great nod to traditional cheesemaking

cheesegeek Lincolnshire Red
Lincolnshire Red
This beaut gives you everything a great Cheddar should, but on top of that, another layer of deep burnt butter, nutty happiness. It has an intense moist yet creamy texture, with a delicate and elegant buttery flavour that matches with a lingering clean flavour. Theres no denying that this Lincolnshire Red is a promising winner on any cheese board.
The Cheese Geek Keen's Cheddar
Keen's Cheddar

4 total reviews

Along with Westcombe, Pitchfork, and Montgomery’s, Keen's is one of the last traditional raw milk artisan Somerset Cheddars. This is due to the fact the criteria are so much stricter than those for West Country Farmhouse Cheddars. The production process uses raw untreated milk from their grass-fed herd, with pint starters rather than powder, traditional animal rennet, and a clothbound maturation of at least 12 months.

The result is a strong, tangy cheddar with a mellow depth of flavour, occasionally blueing throughout. A standout traditional cheddar that is keeping its place firmly in the classic cheese world.

cheesegeek Rollright
Rollright

26 total reviews

If Cheese = Xmas and Xmas = Vacherin then you could be forgiven for assuming Xmas would be cancelled this year due to LSD (not that one) and its impact on supply of Vacherin this year.

But fortunately, thanks to a lesser known but equally mighty British cheese called Rollright, Xmas might just be saved after all.Made in Gloucestershire, it is wrapped in spruce imported from the continent, just the same as is used on traditional Vacherin, and it is made with milk from a single herd of rare breed cows that actually feed on grass even through the winter.

It is great baked, equally great spooned, but crucially it will give you everything you've come to know and love about a Vacherin, and arguably more.

Rollright. Saving Christmas 2025

cheesegeek Long Clawson Stilton
Long Clawson Stilton

5 total reviews

The heavyweight of all cheeses, Santa's favourite cheese, and Christmas on a plate... it's Stilton.

After months of blind-taste tests, we settled on Long Clawson as our Stilton of choice. But don't just take our word for it, Long Clawson won Super Gold at the 2021 World Cheese Awards, effectively crowning it the World's Best Stilton.
With it's beautiful blue veins (yes we're calling them beautiful) and bold flavour, we're so glad there's Stil-tons of this cheese in our fridge.

January's seasonal cheese selection

Each month we curate 5 of the finest cheeses the UK has to offer. They highlight quality craftsmanship, complex flavour profiles and form the backbone of our gifts and subscriptions.

1 of ProductListDrop
The Cheese Geek St Helena
St Helena

4 total reviews

Blake Bowden (cheesemaker extraordinaire) at St Jude has developed the divine St Helena, using raw Montbeliarde milk from the herd at Fen Farm. St Helena has an inviting, supple texture so reminiscent of a classic St Nectaire/Tomme. It is unmistakably rich, with milky and nutty sweet vibes that just keep you coming back for more. But, the washed rind, and the raw milk bring another dimension beyond that. It has those farmy, tangy notes that catch your attention, earning respect as well as delectation. Take a Bow-den, Blake (yikes).

The Cheese Geek Devonshire Red
Devonshire Red

3 total reviews

This mild Devonshire Delight is bursting with flavours. There's hints of lemony, zesty freshness as well as nutty and savoury notes. This clothbound process gives Devonshire Red a rich crumbly texture, resulting in a divine hard cheese.
The Cheese Geek Etivaz
Jura Mountain Cheese

A classic hard cheese with aromatic spiciness and a strong flavour - a true mountain cheese which is also well suited to a creamy fondue.

cheesegeek Maida Vale
Maida Vale

9 total reviews

Village Maid are cheesemakers that just know what they are doing... they make the wonderful Wigmore, Waterloo and Spenwood. Winner of best cows milk cheese at the recent Artisan Cheese Awards, Maida Vale is made in a similar style to Waterloo, except it is washed during maturation in IPA. So whilst the cheese is inherently buttery, creamy and rich on account of using Guernsey cows (notoriously creamy milk), the IPA brings into the mix a nice little tangy punchy kick that just keeps you thinking. As with all cheeses like this, the majority of that kick will come from the rind, so you can compare the taste of the centre cheese vs the rind...quite a difference!

cheesegeek Cashel Blue
Cashel Blue

5 total reviews

BLUE

This is the perfect blue cheese for those who want complexity but not the sharp saltiness, minerality or general strength of a Stilton or bolder blue cheese. Cashel Blue is more soft-honey than nutty, and has little salty sharpness with almost no minerality to speak of compared to a Barkham Blue for example. The finish is super clean with just a hint of saltiness at the end. What it all adds up to, is a scenario where some of the more subtle flavours aren't scared to come out and say hi... honey, some hazelnut and straight up creamy goodness.